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CLASS MATERIALS > Expired Listing Aquisition

After 27 years of study we have found that....
The most consistent & crucial part of your listing acquisition plan MUST INCLUDE EXPIRED LISTINGS!!!
Use this one consistent source of business to give you stability!

Begin by planning for 1 listing per month
Then expand to 2 listings per month
Once you get in the groove: 2-5 listings per month is possible

Having an Expired Listing Source of Busines can be likend to Panning for Gold during the "Gold Rush".

It is your job to sift through the Listings that have expired in the MLS and turn those into "nuggets" into income.   


Click on the links below to obtain the materials you need to get your Expired Listings.
Expired Listing LetterExpired Listing Facebook Language
In this document, Microsoft Publisher is used to create an 8 page newsletter to send out daily to engage sellers in the process.
See our class on Newsletters to ensure that you are able to edit this document as efficiently as possible.
In this document, Microsoft Publisher is used to create a letter that has specific formating so that you can capture the sellers interest and keep their eye moving down the page.In this document, Microsoft This document is a simple copy and paste item so that you can engage sellers on Facebook and gain their interest in you as a professional.
For more about using Facebook see our class on Social Media for Realtors.
Expired Listings "Just Sold" DoorhangerExpired Listings "Just Listed" DoorhangerLink to My Worx Suite
In this document, Microsoft Publisher is used to create this Just Sold doorhanger to canvas the area.In this document, Microsoft Publisher is used to create this Just Listed doorhanger to canvas the area.
Our technolgy platform that allows you to create a demo website, roving your professionalism and giving them a sneak peek at how you will market their house differently than their past Realtor.
Expired Listing "Upgrade" CouponExpired Listing "Empty Nester" CouponExpired Listing 60 day Guarantee Coupon
This coupon requires Broker Approval where allowed by law.
In this document, Microsoft Publisher is used to edit this Upgrade coupon that offers a discount on commission on the sale of their current residence if they purchase their new residence from you. 
See our class on Uniquie Selling Propositions to ensure proper use of this USP.
This coupon requires Broker Approval where allowed by law.
In this document, Microsoft Publisher is used to edit this Empty Nester coupon that offers a discount on commission on thier purchase if they list their house with you.
See our class on Uniquie Selling Propositions to ensure proper use of this USP.

This coupon requires Broker Approval where allowed by law.
In this document, Microsoft Publisher is used to edit this document that quarantees that you will sell their home in 60 days or less.
See our class on Uniquie Selling Propositions to ensure proper use of this USP.
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